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The Wool Lab Themes

Active Reset

Body, breath and balance, Active Reset returns to the rhythm of movement and connection. Celebrate the Merino wool fibre’s natural capabilities from breathability, moisture-wicking, temperature regulation and more, to discover fabrics and yarns for movement-centred design that supports holistic performance.
Fashion

Tod’s and Woolmark unite for a second collection centred on tradition, tailoring and Australian Merino wool

Tod’s and Woolmark unite for a second collection centred tradition, tailoring and Australian wool.
Performance

Ciele Athletics Levels Up Winter Gear with Merino Wool Base-Layers and Beanies

Ciele Athletics debuts Woolmark-certified Merino wool collection with base-layers, beanies and winter gear built for runners and adventurers. 
Woolmark+ Impact Program

Landscape Rehydration demonstration at Tidbinbilla Station

Woolmark+ Impact Program

Landscape Rehydration Communities of Practice

Woolmark+ Impact Program

Shade, Shelter, Fodder

Woolmark+ Impact Program

Reconnecting the Midlands

Woolmark+ Impact Program

TTNM

Woolmark+ Impact Program

Non-Chemical Flystrike Control

Fashion

WOOLMARK 携手PORTS宝姿 打造可溯源羊毛系列 「漫游者羊毛衣橱」

WOOLMARK携手奢华时装品牌PORTS宝姿,以天然超细美丽诺羊毛共塑「漫游者羊毛衣橱」溯源卓越品质,践行可持续时尚使命。
08/28/2025

探索织物动态透气性

08/28/2025
Performance

Merino Wool Meets Tennis: Sporting Legend Venus Williams Debuts Merino Wool at the US Open

Venus Williams wears Merino wool at the 2025 US Open, debuting a custom LUAR x Woolmark tennis kit for elite performance, comfort and style.